Part 2 — UI/UX (3D Configurator & Proofing) The Challenge Customers had no way to see how artwork actually wrapped on cans pre-purchase. Proof cycles stretched past 14 hours, sales stalled, and production artists spent time on one-off mockups. The Solution I designed and built a Three.js configurator that let customers upload artwork and preview it in real time on a photorealistic model. Each submission generated a provenance PNG (time-stamped, ICC-profiled) and a JSON payload attached to the order. Approvals/rejections synced back automatically, so nobody had to learn Magento admin. My Role - Defined the proofing workflow (customer → sales → production) - Built the Three.js prototype and production UI (camera fit, lighting, orbit controls) - Implemented the API path and persistence (no handoff) Outcomes - Approvals: 14h → <1h - Zero “where did this asset come from?” confusion thanks to provenance - Sales used live previews to accelerate closes; production stopped making manual mockups